DESIGN
From and idea to a product worth making
A successful product starts before a factory becomes involved. PELAGIC turns an idea, operational requirement or existing reference product into a clear product direction.
DESIGN · DEVELOPMENT · MANUFACTURING · QUALITY CONTROL · GLOBAL LOGISTICS
Hello, World!
Step 01
Start with a requirement
We begin by understanding the product in context. Who will use it? Where will it be used? What does it need to withstand? How should it look and feel? What quantities are required? What budget and delivery date are we working towards?
You do not need to arrive with all the technical answers. That is part of what you are bringing PELAGIC in to solve.
Step 02
Turn the brief into a direction
We develop the initial product concept around the practical, commercial and brand requirements of the project. Depending on the product, this can include:
Product concepts and visual direction
Reference product analysis
Materials and fabric direction
Colours and finishes
Branding and artwork placement
Feature requirements
Intended performance
Initial construction considerations
Target pricing and quantity
Packaging considerations
The aim is to get the important decisions right before unnecessary time and money is committed to development.
Step 02
Turn the brief into a direction
We develop the initial product concept around the practical, commercial and brand requirements of the project. Depending on the product, this can include:
Product concepts and visual direction
Reference product analysis
Materials and fabric direction
Colours and finishes
Branding and artwork placement
Feature requirements
Intended performance
Initial construction considerations
Target pricing and quantity
Packaging considerations
The aim is to get the important decisions right before unnecessary time and money is committed to development.